About Kira Stoops

Brands change the world.
I make sure of it.

My “about me”
is actually about you.

My calling? Take the good work and visionary power of those who already make a meaningful difference (that’s you!)—and magnify it to the moon.

Agency-trained, newspaper-raised

What makes me different from other brand strategists?

Big agency chops.

Cut my teeth on national accounts at an ad shop that won so many awards we stopped entering shows to give the other kids a chance. (That’s real.) 

Made from scratch.

Worked alongside small marketing studios with big hearts and ideas, perfecting a brand strategy process tailored for the complexities of mission-driven orgs.

Powered by passion.

Never gave up on my own dream. This isn’t a Plan B. There’s no secret unfinished novel. Communications for causes is my lifelong passion and I give it my all.

I’m a lifer—in journalistic truths and creative spin.

I’ve known what I wanted to do for my entire life.

I was too young to drive when I became a freelance features reporter. Newspapers led to magazines that led to ad departments that led to winning awards for Montana’s premiere ad agency in Bozeman.

In 2008, I debuted Flying Bicycle Creative, working with nearly every ad agency in town before shifting my focus to do-gooder strategy.

Now, I’m so lucky to live out my grade-school dream of uncovering truths, finding angles, and doing my part to make a difference.

Kira circa nineteen-ninety film cameras and cateye Oakleys —>

Kira Stoops, over 20 years ago, smiles at the camera while brushing her hair out of her eyes. She holds an old fashioned film camera. This photo symbolizes her deep experience in communications, marketing, and brand strategy.
Kira Stoops, brand strategist, laughs while perching on blue rollator. She is a dynamically disabled professional who still works part time.

Minority-Owned Business

Disabled. And highly competent. 

I became disabled thanks-no-thanks to a neurological illness in 2016. I’d run my business for eight years. I’ve run it for eight years since. I’ve still never missed a deadline. (Old newsroom habits die hard.)

What does my health mean for our work? Very little. Mostly, I take on limited clients so I can give each one the focus and attention I always have.

One big upside: if you’re hiring me with grant funds that have a stipulation about contracting to minority women, disability counts.

<— I sometimes use mobility aids for longer walks—so you probably won’t meet Bellzora, my rollator pictured here, if we’re just having a meeting.

Kira's hands are seen from above, writing copy on a MacBookPro. She wears a carmine sweater and her face is obscured.

I work well with graphic designers, art directors, and marketing managers. After all, I’ve been one.

I feel your one-pixel-off pain. I see you turning hyphens to m-dashes. And I especially know the frustration of not having foundational strategy—it’s what led me to build my brand strategy approach.